PUMA celebrated its new collaboration with streetwear label Pleasures on the 19th. October 2023 as part of a huge Oktoberfest at the Napoleon Complex in Berlin.

On 19. October 2023, we completely immersed ourselves in the PUMA universe at the Napoleon Complex in Berlin. The brand used its new collection in collaboration with the streetwear brand Pleasures as an opportunity to bring together the Berlin crowd, who are hot on partying, for a toast. The motto: Oktoberfest Berlin Style. The mixture of sport, tradition and street was well received, as was the program. Who can say no to veal sausage, hot dogs and pumpkin schnitzel? The drinks were brightly colored to match the outfits of the guests, who danced their hearts out to the sound freshly mixed on the turntables. Naturally, the new pieces from the PUMA X Pleasures collab were omnipresent and caused a stir with their cool prints and hot cuts. But the Pleasures paradise provided even more reasons for happy faces: those who wanted to could try their hand at the graffiti wall or have their life motto engraved directly under their skin in the tattoo studio. Sticky-sweet candy floss, gingerbread hearts and the game “Hau-den-Lukas” provided even more fun and a fairground feeling.

Highlights: The outfits from the new PUMA X Pleasures collection.
Conclusion: PUMA and Pleasures know how to party properly.

We give you a foretaste of the PUMA X Pleasures collection, the best looks of which can be seen in the upcoming November issue of FACES. From 3. November 2023 on newsstands everywhere, here by subscription and where print is still king.