Against the backdrop of the largest graffiti installation of all time – over three kilometers of street art – Diesel once again proved that rebellion is in the brand’s DNA with its autumn/winter 2025/26 show. But this collection is more than just fashion; it’s a clever, almost sneaky move by creative director Glenn Martens. Our parents used to admonish us millennials for our daring styles, today we shake our heads at Gen Z’s absurd looks – but Martens simply turns the tables. With a cheeky twist, he unites three generations in the Diesel cult.
The Diesel fall/winter 2025/26 collection
Glenn Martens is playing an ingenious, mischievous game. In the women’s collection, ultra-short denim shorts, micro skirts and low-rise jeans are making a tough comeback – but the really clever thing is how they are combined with classic tweed fabrics, voluminous skirts, checked patterns and elegantly cut bouclé jackets.
The men’s collection is also a strategic stroke of genius: it appeals precisely to Gen X and early millennial men who are currently struggling with the midlife crisis – and will celebrate these looks with almost embarrassing enthusiasm.
Martens is staged here as a mastermind who ironically connects the generations through fashion – by mixing the edgy Y2K vibe with classic, “serious” elements such as tweed. The message is clear: fashion is an eternal cycle and no generation can escape the appeal of the Diesel cult.
You can find the whole show of the Diesel fall/winter 2025/26 collection here.
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Teaser photo & photos: © Launchmetrics SpotlightSM
