Victorinox presented its new products at its most recent press lunch. We were there and identified the following highlights.
Victorinox not only ensures that tourists return home with iconic souvenirs from Switzerland, but the brand has also come to stand for accessories that make our lives easier—from the kitchen to travel.
Here are our highlights from the new products:
Zodiac Signs: Pocket Knives
Switzerland is known for its long winters. Even though they sometimes feel like they last forever, we often find ourselves missing them again in the summer. Thanks to the “Limited Edition Winter Magic” pocket knife from the Swiss Army Knife Collection, you can carry a magical winter landscape with you in your pocket at all times. The “Swiss Memories Edition” pocket knife also takes you right back to winter—more specifically, to Zermatt. To celebrate the Chinese New Year, Victorinox is also launching the “Huntman Swiss Army Knife” featuring the Chinese zodiac sign for the year 2027: the Goat. The Chinese zodiac signs correspond to the year, not the month. But of course, Victorinox has also created the “Zodiac Collection,” in which all twelve zodiac signs are represented as individual knives.

A Quarter Before Victorinox
Victorinox wouldn’t be a true Swiss brand if it didn’t also make watches. After all, the most important thing on a hike is to have a pocket knife with you and to know when to head back down the mountain before it gets dark. The “Maverick,” “Concept One,” and “I.N.O.X. Chrono Extension” watches make sure of that.

In the forest and in the kitchen
When we think of Essen and Victorinox, the first thing that comes to mind is how, as kids in Scouts, we used a pocket knife to prepare our lunches in the woods. But now it’s time to head back home: Victorinox’s Cutlery Collection includes barbecue spatulas, palette knives, lemon zesters, and many other kitchen tools. This way, you can prepare food that doesn’t just smell like smoke and charcoal.

Victorinext stop Switzerland
We’ve all been there: always worrying at the airport security checkpoint that your Victorinox knives won’t be allowed through. (Just pack them in your checked luggage!)
Even so, the brand provides reliable service while you’re traveling, thanks to its Travel Gear. The “Touring Collection” consists of a total of six different travel bags. With the Touring Collection, your valuables are protected from rain and dirt and will arrive at your destination safe and sound.
Clickhere to visit the Victorinox online store.
Photos: ©Victorinox





