To the 30. To mark its 50th birthday, G-Star is releasing a capsule collection that not only reflects today’s zeitgeist, but also delivers new styles and silhouettes. 2020 stands for more innovation, sustainability and timelessly cool looks…
Three decades is quite a long time – G-Star has been providing us with raw denim and timeless designs that make us look casual and cool without much effort since 1989. Fitting for the 30th anniversary. On the occasion of their 50th birthday, the denim classics are appearing in new styles and silhouettes so that we can make our closet timeless and yet special. Together with Operndorf Afrika managing director Aino Laberenz, German actor Jerry Hoffmann and the founder of This Is Badland, Rafaela Kacunic, as contributors, G-Star celebrates the new zeitgeist: today’s focus? More innovation and sustainability! With a total of 15 styles made from organic cotton, Tencel and recycled fabrics, G-Star is delivering a new look for its 30th anniversary. birthday, a capsule collection that shows what moves us in 2020 – our time is now!