Who are you and who do you want to be? We don’t just ask ourselves this when we’ve listened to one too many philosophical podcasts, but also when we look in the mirror every day. Because thanks to hair, make-up and accessories, the answer can vary. All too often, beauty ideals and operations transform faces into a supposedly perfect uniformity. That’s why we prefer to ask ourselves: how can I emphasize and play with my facial features and who inspires me today? The possibilities are endless – we provide ideas on the following pages.
Make Up at the Disco
Hardly a decade can be explained with just one word. Therefore: shoulder pads! Disco! Madonna! And of course: baby blue eye shadow. It worked in the eighties and still triggers the same associations more than 40 years later. Freedom, light-heartedness, partying – everything you could do with an extra dose of, especially in view of the current world situation.
ZOMER
I’m Like A Bird
Make-up inspiration lies dormant in the world of birds. Among feathered creatures, it is often the males that have the most magnificent color palette. It would be nice if human males dared to apply some color – it’s fun! Back to ornithology: how about eyelashes that can compete with the flapping wings of a blue-naped sparrow parrot?
LUAR
Golden Hour Girl
These are the most beautiful two hours of the day, purely in terms of light: The Golden Hour, which bathes the world in warm, soft light about an hour after sunrise and an hour before sunset, when every corner of the city suddenly becomes an Instagram hotspot. The Golden Hour professional leaves nothing to chance and conjures up the gold on your face: with a warm glow on your lips, eyes and cheeks.
CONNER IVES
Blush to the Future
How will we wear make-up in the year 3026? Unfortunately, we won’t be able to experience this for ourselves, unless there’s something to the ubiquitous longevity chatter. This look comes very close to our imagination: somehow futuristic, like an android turned human – or an android turned human? – but with the same products that we love dearly in the present. Powdery blush and deep black eyeliner, for example.
VIKTOR&ROLF
Mushroom Fairy
Nothing beats red lips. But there is by no means just one type of red, which is why it’s perfectly okay if your lipstick collection gets a little out of hand. If you’re infected by the cute cottage-core aesthetic that promises us an intact world in harmony with nature, it’s best to go for toadstool red. It also looks good on the nails.
FIORUCCI
Highlight Like It’s 2016
Ten years ago, hardly any beauty product was sold more often than highlighter, the holy grail of make-up back then. Now that we’re celebrating 2016 almost religiously and nostalgically remembering a simpler internet and carefree social media (yes, you tend to gloss over things when you’re so lost in nostalgia), it’s high time to bring back the highlighter and let your cheekbones shine.
UJOH
Queen of the Renaissance Fair
History books always make it sound as if there were only men when they talk about knights and kings. Yet women have always helped shape history, but have remained invisible. The Modern Day Knightess wears lots of silver jewelry, long hair with a middle parting and puts any dusty knight’s armour in the shade.
DILARA FINDIKOGLU
Bling Me Up
The following is needed to ensure that creativity doesn’t fall asleep: don’t rely on AI, of course. And think outside the box. It’s not just rings and necklaces, a little bling can be placed anywhere. And is just as much a part of a beauty look on the face and neck as lipstick and mascara.
GAURAV GUPTA
Mermaid at a Rave
We don’t know exactly what’s going on at the bottom of the ocean, because only five percent of the world’s oceans have been explored. So it’s possible that we’ve hit the bull’s eye with our idea: Mermaids preparing for a rave are sure to have colorful striped hair. And glittering stones on their faces, which they harvest from unexplored mussel species.
THEOPHILIO
Ready to Loot
There are no rules on the high seas. Well, not that we know of. That means a pirate can wear whatever make-up she wants. But there are a few accessories that forever embody the ultimate pirate vibe, including a headscarf and creoles. And in times like these, we don’t blame anyone for suddenly considering piracy as a legitimate career path.
ERMANNO SCERVINO
Outer Space Girl
“Spinnin’ out in another galaxy”, sang the Spice Girls in 1997 and quickly became the Outer Space Girls. If you want to be a nineties space girl, you need all kinds of glitter and silver lipstick. And then you’re sure to come together in “intergalactic unity”, as the five pop girls sang so beautifully back then.
CHOPOVA LOWENA
After Party Powder
Anyone who wakes up after a night of partying à la Hollywood with strangely placed white powder on their face will be the first to be photographed by the paparazzi, depending on how famous they are. It can happen. The best thing to do is smile the whole thing away and set a new make-up trend, and suddenly everyone wants to experiment with white powder.
DIOTIMA
Never Ever Too Much
True individualists don’t care about so-called make-up rules that dictate that you shouldn’t emphasize your lips and eyes at the same time. Those who celebrate maximalism paint as much color on their face as their emotions dictate. Add lavish jewelry and extravagant nails, and you have a look that doesn’t believe in conventions.
THE BLONDS
We couldn’t get enough of these looks last season.
Photos: © Launchmetrics SpotlightSM
